Get Innovative With Whatsapp Business API

WhatsApp now provides bigger companies an opportunity to contact the customers straight over it’s with help of WhatsApp Business API. It does not support advertising; however, it is making new possibilities for messenger customer service.

What’s this Business all about?

As WhatsApp Business API allows the companies for secure and safe messaging to the customers straight within their messaging platform. So, one benefit over SMS is WhatsApp is tied straight to the single phone number & provides the branded business profile instead string of digits. It allows the consumers to know who they’re chatting with and receiving messages from instantly. WhatsApp provides the reliable delivery information, offering companies an extra benefit to know what messages are delivered and read.

WhatsApp Business API

There’s also the growing trend of using business messaging for the ‘conversational commerce’ purposes: allowing the sales and the support teams for answering product and customer service queries with rich and contextual messages that can facilitate the new transaction and keep the current customer happy. WhatsApp now comes preinstalled on several smart phones; user adoption has also skyrocketed as well as is grow continuously. This means that your customers are already making use of an app. In order, to make customer connection, you have to setup the Business profile & associate this with the business number.

Do I actually need a different messaging app?

SMS and Email have been the common channels that businesses use for connecting with the customers. They’re the effective channels in their right. However it is changing the world. The messaging apps such as WhatsApp have got capabilities that will allow you have the more significant impact on your customer satisfaction, whereas expanding your reach, managing support costs, improving deliverability, increase conversions, security as well as achieving important business APIs.

 

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